First Insight

Initial Investment:

2008

Location:

Pittsburgh, Pennsylvania

ACM Deal Team:

Joel Adams (Director)
William Frezza

Overview:

First Insight is a leading software provider specializing in real-time analytics that help retailers and manufacturers make smarter merchandising, pricing and marketing decisions. By creating unique customer experiences, the Company engages large groups of people, while collecting valuable preference and pricing data. In applying decision analytics to insight data, retailers and manufacturers gain an upfront view of customer value and demand. Clients include Fortune 500 companies, such as leading department stores, specialty retailers and footwear companies.
www.firstinsight.com

Recent First Insight News

January 12, 2012	First Insight agreement with Pacific Sunwear to provide predictive testing solution for new products
February 18, 2011	Gauging popularity of a bridal dress

Current Portfolio

Information Technology:

Networking Infrastructure